Dropshipping: how to create an online business?

Published on : 15 November 20213 min reading time
Selling products online has become easy thanks to the dropshipping concept. It is a technique for selling products online without keeping any in stock. Here is how to create an online dropshipping shop.

How does dropshipping work?

Dropshipping is a sales system that allows a web dealer to sell products online without keeping any in stock. It is a tripartite system of online sales that brings together the customer, the reseller or dropshipper and the supplier or wholesaler. The former sells his/her supplier’s products on his/her e-commerce site. The then customer places an order on the dropshipping site and once his/her order has been validated, the retailer buys the product directly from the supplier. It is the supplier who then takes care of the delivery of the product and the stock management. On the other hand, it is the reseller who takes care of the customer relationship.

What are the benefits of dropshipping?

Dropshipping has multiple advantages for both the reseller and the supplier. For the latter, dropshipping allows for an internet presence with the aim of increasing sales. As for the e-tailer, this sales technique allows him/her to start an online business at a lower cost. In addition, the reseller has no stocks, deliveries or logistics to manage. The dropshipper can also set the selling prices of his/her products according to the prices at which he/she buys the products from the supplier. However, to be successful, he/she must choose a good supplier or wholesaler as well as a good product to sell.

How to create a dropshipping website?

Dropshipping is an easy way to create an online business at a low cost. After choosing the products to be sold and the supplier, the e-merchant can proceed with the creation of his/her online shop. He/she has the choice between creating an online sales site via an e-commerce CMS, using a turnkey dropshipping site or buying an existing platform. By the way, Shopify is a platform that allows you to create a dropshipping shop. Once the website is created, it is time to add product sheets to it. Next, you need to find a name for your online shop and choose both payment and delivery methods.

Don’t forget to work on the design and SEO of your website in order to attract more customers and stand out from the competition.

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